Amazon
L25 – What’s the Amazon Local Play in the Premium Streaming Era?
People often think of Amazon’s growth in advertising in a search or display sense on Amazon.com. But what about its endeavors into streaming? We heard
Adobe
3 Ways AI Revenue Models are Materializing
Companies from Adobe to Google are starting to peel away AI features from a core product to instead live within discreet – and often paid – apps. Will that work? The question boils down to whether or not consumers are ready to pay for AI en masse.
Amazon
Why Did Amazon Axe its TikTok-Like ‘Inspire’ Feed?
Word came this week that Amazon is shelving its Inspire Feed. The feature – itself inspired by TikTok’s shoppability – launched in 2022 to blend Amazon-style shopping with social commerce vibes. The thought was to marry product discovery with transaction-enabled shopping – a compressed funnel.
Amazon
Will Amazon Autos Transform Local Car Sales?
Amazon has found its latest conquest: selling cars. This follows its entries into massive new markets such as healthcare, advertising, and cloud computing.
Amazon
Amazon Inches Closer to Last Mile Drone Delivery
Amazon has reached the latest milestone in the elusive dream for last-mile logistics: ubiquitous drone delivery. After recently concluded its delivery trials in California, it’s now moving on to the next test market: Phoenix.
AI
Microsoft and Criteo, Tiger Pistol, TikTok Shop and Prime Day Lead This Week In Local
The past week in Local news was highlighted with Microsoft and Criteo transforming retail media, Tiger Pistol and AdBud, the potential effects of TikTok Shop,
Amazon
Prime Day Sets New Records
This week saw “Black Friday in July.” That’s right, it was Prime Day… which is actually two days. The Amazon-invented holiday broke records this year and we have all the data and takeaways.
Amazon
E84: The Rise of the Individual Large Language Model
In Episode 84 of Localogy’s This Week in Local podcast, my co-host Mike Boland and I use the example of AI startup Ario to discuss
Amazon
E83: How Target and Shopify Are Revolutionizing Retail
In Episode 83 of Localogy’s This Week in Local podcast, my co-host Mike Boland and I discuss the rapid evolution of retail media from the
Amazon
Amazon Also Under Pressure from EU Regulators
We’ve recently covered Meta’s challenges with European regulators. According to a recent story in Reuters, Meta isn’t the only big tech big dog to find itself
AI
Google Local Search, SOCi Chat, Walmart, World’s Top Retailers Lead This Week In Local – July 8
The past week in Local news was highlighted with the news of Google local search enhancements, the new SOCi Chat, Walmart’s immersive shopping play and
AI
Tiger Pistol, Amazon , Big Tech, Meta AI and WhatsApp Lead This Week in Local – June 24
The past week in Local news was highlighted with the news of Tiger Pistol partnering with Amazon, big tech’s ad revenue dominance surging, Meta halting
Amazon
Tiger Pistol Adds Amazon Sponsored Display Ads to its Platform
Tiger Pistol has beefed up its platform. The company recently told Localogy that it’s among a few select partners to take part in Amazon’s Sponsored Display product, currently in beta.
Amazon
Amazon Steps Closer to Last-Mile Nirvana
The FAA has approved Amazon’s request for its Prime Air service to fulfill drone deliveries beyond line-of-sight proximity. What does this mean for local commerce?
Amazon
FedEx Jumps into eCommerce-as-a-Service
There’s a new eCommerce player in town: FedEX. A longtime component in the broader eCommerce value chain, it’s now expanding its position from shipping & logistics to business-facing software.
Amazon
Amazon One Comes to the Enterprise
Amazon is bringing its retail check-out palm scanning technology, Amazon One, to the enterprise. This includes use cases like employee or guest check-in systems or access to sensitive software (think: HR).
AI
Is Amazon the Big Winner in the AI Era?
Amazon continues to seed and accelerate demand for AI, which was on full display at this week’s re:Invent conference. Among other things, it launched an enterprise chatbot and dedicated chips for AI training.
Amazon
Amazon Continues Social Push with Meta and Snap
Amazon’s continued social push brings shopping to popular social feeds. It has accelerated in the past month, including deals with both Meta and Snap. We examine both.
Amazon
Hibu Adds Amazon to the SMB Marketing Mix
Hibu has announced that it will add Amazon ads to its SMB-focused digital marketing bundle. The partnership specifically involves Amazon’s Sponsored Display ads, which are targeted to high-intent and contextually-relevant Amazon shoppers.
Amazon
Ep. 40 Looks at Retail Walkouts + Making HVAC Great Again
“What Amazon really wants to do here…is what we are calling retail as a service.” On Episode 40 of Localogy’s This Week in Local podcast,