Amazon Comes Closer to Ubiquitous Drone Delivery Localogy
Amazon

Amazon Steps Closer to Last-Mile Nirvana

The FAA has approved Amazon’s request for its Prime Air service to fulfill drone deliveries beyond line-of-sight proximity. What does this mean for local commerce?

FedEx Jumps into eCommerce-as-a-Service
Amazon

FedEx Jumps into eCommerce-as-a-Service

There’s a new eCommerce player in town: FedEX. A longtime component in the broader eCommerce value chain, it’s now expanding its position from shipping & logistics to business-facing software.

Amazon

Amazon One Comes to the Enterprise

Amazon is bringing its retail check-out palm scanning technology, Amazon One, to the enterprise. This includes use cases like employee or guest check-in systems or access to sensitive software (think: HR).

AI

Is Amazon the Big Winner in the AI Era?

Amazon continues to seed and accelerate demand for AI, which was on full display at this week’s re:Invent conference. Among other things, it launched an enterprise chatbot and dedicated chips for AI training. 

Hibu Adds Amazon to the SMB Marketing Mix
Amazon

Hibu Adds Amazon to the SMB Marketing Mix

Hibu has announced that it will add Amazon ads to its SMB-focused digital marketing bundle. The partnership specifically involves Amazon’s Sponsored Display ads, which are targeted to high-intent and contextually-relevant Amazon shoppers.

Amazon's TikTok-Like 'Inspire' Launches
Amazon

Amazon’s TikTok-Like ‘Inspire’ Launches

Amazon’s new TikTok-like shopping feed has rolled out to all U.S. users. Known as Inspire, it was previously available in closed beta, containing short-form videos and photos that feature products for sale on Amazon.

Amazon Brings Custom Stores to Third-Party Apps
Amazon

Amazon Brings Custom Stores to Third-Party Apps

Amazon continues to find new places to sell you things. The latest is its “Amazon Anywhere” service that brings eCommerce to third-party apps and games, including customized and branded stores.

using tiktok
Amazon

Amazon Gets Inspiration From TikTok

Amazon’s new Inspire feature is meant to drive eCommerce product discovery and purchases using TikTok-style videos. It takes shape in a short-form video and photo feed that’s meant to allow shoppers to find new products and ideas.

Amazon

Following Amazon, Google Launches Virtual Shoe Try-Ons

Shoes seem to be the new favorite product category for virtual try-ons. Following Amazon’s recent move to let users try on shoes through AR, Google has launched something similar this week. We examine drivers & dynamics.

Amazon

Amazon Dabbles in Social Commerce

Rather than social channels morphing into shopping channels, is there opportunity for shopping outlets to become more social? This is what Amazon has in mind with its latest move: a TikTok-like feed.