Google Maps continues to roll out new features as the world returns to navigation and local discovery (depending on where/who you are). Just two months
Google realized it wasn’t going to meet a milestone it committed to last year phase-out third-party cookies. The company announced in a blog post yesterday
Announcements yesterday from Google and Shopify signal a new integration environment making it easier for consumers to shop on Google. More broadly, the announcements signal
One of the biggest and most profound changes in the local media world in the last 20 years was the introduction of local user-generated reviews.
As we continue to digest and break down the takeaways from Google I/O, one area that saw notable updates is Google Maps. Being central to local commerce, mapping impact the ongoing evolution of SMB marketing. We examine the latest.
During yesterday’s Google I/O keynote, a notable announcement was hidden in the procession of software and gadgetry news. Google is partnering with Shopify to integrate product listings of its many merchants. We examine drivers and strategic implications.
Like a spouse who completes your sentences, Google predictively adds “near me” to just about anything you type in the search bar. It’s a natural
Google has quietly been perfecting its takeout food ordering capability. It’s now an important player in the space and that poses a real threat to
Google is out with new data that helps clarify what the local shopping future could look like. This is done through the lens of the consumer shopping behavior that it has tracked over the past several months. We examine.
Customer experience platform player Birdeye has advanced its Google-based marketing capabilities with a new messaging integration. This integration comes at a good time for Birdeye’s