Yext this week announced that it has acquired Places Scout. For those unfamiliar, Places Scout is a local SEO and location intelligence platform. Used throughout the local search universe, it can uncover insights about SEO and presence strategies, based on how and where businesses show up online.
In this edition of Localogy’s Local Radar, we examine newly funded companies Tive, Rounded & Karmen
Just in time for the Superbowl – one of America’s preeminent eating holidays – Chatmeter has released a new report that uncovers consumer sentiments around food delivery.
Google has returned to the idea of automatically calling local businesses on your behalf. Its new “Ask for Me” feature uses AI to call local businesses to inquire about simple questions
Yelp’s annual Trust & Safety report is out today. Every year, it reveals how Yelp’s local search and reviews engine works, including reliance on machine learning and human moderation to police deceptive reviews. As part of this exercise, it also quantifies its policy enforcement efforts around bad actors.
In this edition of Localogy’s Local Radar, we examine newly funded companies Pickpad, Hyperline, and Hippocratic AI
The lates retail media subset to come to our attention is grocery. Retail media revenue within the category is estimated at $8.5 billion.
Local SEO Guide’s SERP Summary, released this week, makes sense of a key component of Google Search: the results page itself.
You can now add another player to the social media marketing landscape: Threads. The company made it known this week that it’s starting to roll
In this edition of Localogy’s Local Radar series, we examine newly funded companies Hauler Hero, Aiwyn & OnPay
This week saw the latest clues in Meta’s beleaguered but potentially-promising spatial computing roadmap. Otherwise known as extended reality, we’re talking about the spectrum of AR, VR, and MR. These are often lumped into the gaming realm but have other endpoints, such as local commerce.
T-Mobile has announced that it has entered into a definitive agreement to acquire Vistar Media. For those unfamiliar, Vistar is a formidable ad network and adtech play in the digital out of home (DOOH) realm. This diversifies T-Mobile’s revenue mix and achieves some synergies with its core business.
Based on a survey of 1,000 U.S. consumers conducted in September, a GoDaddy report signals that recommendations from family, friends, and colleagues are losing their potency, given the greater trust that’s now put in the influencer economy.
Though there are orbiting variables that could change the fate of TikTok in the coming days, the current reality is that its “divest or die” congressional act is in effect. What will this mean for SMBs that rely on the platform?
Where are we now in the world of hiring? Skills marketplace Upwork has ample first-party data to answer that question… and insights to make sense of it all. We recently gathered some of those insights.
Two notable AI updates crossed our desks this week: One from Microsoft and one from Google. Both continue to push AI features front & center in their respective productivity suites. This will be a high-stakes arms race for both.
In this edition of Localogy’s Local Radar series, we examine newly funded companies Safara, Carecode & Culina Health
What’s the latest consumer behavior on social media, and how does that translate to brand marketing tactics?
A few weeks ago, Thryv added an analytics tool to its arsenal of SMB SaaS offerings. Known as the Thryv Reporting Center, it “ties everything together”
What’s the fate of TikTok’s U.S. operations, and what are implications for SMB marketing? We interview SOCi’s Damian Rollison for insights.
