Google made a barrage of AI updates at its “Made by Google” Pixel 8 event. These include Bard integration in Google Assistant and Magic Editor for photos. We go down the full list with commentary and strategic analysis.
When looking at the list of companies adding AI to the mix, we can add Snap. And it’s already tipped its hand in terms of
Less than 3 months after reaching 4 million paid users, Snapchat+ has crossed the 5-million mark. This validates the potential for paid social subscriptions and offers a lesson in product/market fit.
Amazon has launched a new version of its Just Walk Out technology. Eschewing the ceiling-mounted cameras and shelf sensors that previously defined its system, it now uses RFID tags affixed to products to track their movement.
Multi-location marketing leader Soci has announced that software veteran Ed Calnan will take over the role of president and chief revenue officer. There, the three-time entrepreneur will help drive Soci’s strategic growth, partnerships, and market expansion.
After months of rumors and testing, TikTok Shop has been activated for the app’s 150 million U.S. users. What is TikTok Shop? It’s TikTok’s eCommerce layer that that makes content across the app shoppable.
Amazon’s latest visual search effort lets users search for items on Amazon using images in addition to text. This lets shoppers find visually-similar products, while refining searches with text qualifiers.
One of the most powerful underlying factors for Yelp’s ongoing success is trust. This drives the reviews leader’s status as a place to get reliable local business information. All of this resurfaced today when Yelp announced a new feature that will list the suspicious or misleading reviews activity it uncovers.
70 percent of SMBs outsourced marketing functions to agencies over the past year according to a new report from vcita. But more alarming: 60 percent of SMBs churned. We break down the findings.
Like many emerging technologies, AI is being thrown against several walls to see if it sticks. The result is some fitting applications and some that are ‘solutions in search of problems.’ This exploratory process historically results in serendipitous – and sometimes accidental – discoveries.
Hibu announced this week that it will acquire martech innovator Signpost. This broadens and deepens Hibu’s suite of digital marketing products, particularly when it comes to marketing automation.
It was only a matter of time. As AI continues to reach into every corner of the business and tech worlds, the latest conquest is SMB accounting and financial software., Intuit has integrated a conversational AI agent into its ubiquitous suite.
AI continues to expand as its herd mentality drives nearly every corner of the tech world toward the shiny new thing. The latest subsector sprinting toward AI is the local on-demand economy. We examine a few examples.
In a surprise move, Shopify will now offer its merchants the opportunity to integrate Amazon’s ‘Buy with Prime.’ This is Amazon’s program that lets merchants outside of Amazon.com tap into its payment processing, shipping, and returns functions.
One key question around any emerging tech is if average folks are using it… or even care about it. The latest subjects are generative and conversational AI. New research from Pew sheds some light on this question.
The latest in contactless checkout has arrived, and it could stick given its influential adopter: Starbucks. The coffee giant has begun to roll out what it calls “Scanless Checkout,” which goes a step further in reducing transactional friction.
Yelp reports in its New Business Openings Report that the first half of 2023 saw a record number of SMBs open in the U.S. – a strong health indicator for the U.S. economy.
New insights from Wells Fargo Securities paint a picture of the high stakes and impacted parties from cord-cutting. Specifically, it reports that local TV station groups – as opposed to major cable operators – could bleed the most.
TikTok is getting into paid search. Known as “Search Ads Toggle,” the new program offers a paid search option for brand marketers to get in front of TikTok users for the first time.
Amazon is showing signs that it wants to accelerate engagement around its new Inspire feed – its scrolling content feed that contains TikTok-style short videos that showcase Amazon-sold products.
