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Local Media and the Innovator's Dilemma: Cracking the Code
Conference Coverage

Local Media and the Innovator’s Dilemma: Cracking the Code

How has local media and advertising changed most over the past 25 years? It’s a heck of a lot more fragmented, says Joe Naylor. Now an advisor at 19Y Advisors, Naylor is a credible witness on this topic, given two decades in local media sales for giants such as Cox Media Group and EW Scripps. 

Lessons in Local Publishing: A Houston Chronicle Conversation with Ryan Kedzierski
Conference Coverage

Lessons in Local Publishing: A Houston Chronicle Conversation

hat can one middle-America city tell us about trends in local advertising and marketing? This is a question we posed to Houston Chronicle’s SVP of Advertising Ryan Kedzierski at L26. According to Kedzierski, it’s hard out there for local publishers given media fragmentation, but there are bright spots.