Taco Bell experienced some growing pains and oscillations in its AI deployment. This involved a chatbot-style AI agent to take orders drive throughs of 500 trial Taco Bell locations. The results were predictably uneven, embarrassing, and even comical at times.
Though Apple talked a big game when launching Apple Intelligence, it hasn’t stuck the landing. And now, there’s evidence of an alliance with Google to outsource AI functionality to Gemini. What does it all mean?
Starbucks this week launched a new internal tool that helps store managers automate inventory management using a combination of computer vision and AI. Known as AI-powered automated counting (it should probably come up with a snazier name), it lets users scan inventory to quickly count it.
Google received some good news in the form of a stay of divestiture for its Chrome browser. Though it still faces punitive and preventative antitrust measures, the biggest bullet has been dodged.
Ai-centric enterprise communications company Sendbird this week added to its arsenal with a voice-automation tool. Known as Senbird Voice AI, it’s meant to handle inbound customer service and offload the manual rigor that goes into it. It boasts features like response speed and natural voice interaction.
Google this week added to its rapidly expanding AI arsenal with a set of tools for generating talking-head videos. Use cases include product how-tos, support modules, or spokesperson-based video ads. This update adds avatars and other features to Google’s existing and underexposed Vids tool.
Google’s AI Mode just took its latest steps forward. And these steps involve both global and local expansion. For the former, it’s available in more countries. And for the latter, its agentic functions are now more capable for typical local search needs, like finding restaurants and booking appointments.
Vendasta roared out of the gates today with two interlinked announcements. The first is the launch of its AI Customer Acquisition and Engagement Platform for
Reddit continues to elevate itself as an SEO powerhouse and destination for topical – sometimes esoteric – knowledge, including local fare. As it continues to hit key milestones, we’ve watched closely but arguably haven’t given it the ink it deserves. So let’s dive into Reddit and what’s driving it.
One of the AI era’s emerging topics – and source of much handwringing in the media sphere – is the technology’s acceleration of zero-click search. vcita weighs in with tips & tactics.
AI continues its rapid takeover of tech, media, and culture. But how much is it actually being used. We examine the latest analytics.
62 percent of consumers trust AI to help them discover businesses and brands. This surprisingly high figure comes from a new piece of research from Yext. Known as The Rise of AI Search Archetypes, it looks at how consumers are adopting AI and how they trust it to discover, evaluate, and choose brands.
Rocketlane’s Propel 25 took place recently in Santa Clara, CA. To save time for Localogy Insider readers, we’ve synthesized some of the event’s main takeaways.
AI is great at some things but not others. And it’s not a silver bullet for everything, as its current hype cycle may have you believe. In fact it can do more harm than good in some situations, according to our research, such as marketing software to SMBs that’s labeled as “AI-powered”
Hyperlocal marketing platform Birdeye last week launched its latest feature: Social AI publishing agent. As the newest component of its BirdAI suite, the feature is meant to automate and customize the end-to-end social media publication process for hyperlocal and multi-location brand marketers.
Yext on Friday brought together several orbiting functions into what is known as Yext Research. As its name advertises, this is an intelligence engine that feeds its users – including CMOs and SEO practitioners – inputs and variables that help them make informed marketing decisions.
Recent Localogy research revealed some SMB apprehension around AI adoption. Does this mean that you should never say “AI” when marketing or selling software to SMBs? The short answer is that “it depends.”
Meta made big headlines last week by revealing the levels of automation on its ad tech horizon – everything from ad creative to budgeting to campaign management. We talk to Evocalize CEO Matthew Marx about what it all means and who it affects.
Shopify recently launched a batch of AI-powered features to help its merchants beef up their online stores in automated ways. This takes form throughout Shopify’s suite, including an AI generator for creating product images, banner ads, and other visual assets.
One looming question in Google’s AI embrace is how it impacts the way it serves ads. Google took steps to answer this question over the past week. We assemble the evidence.
