acquisition

Alphabet Still in the Hunt for HubSpot

Last month we wrote a bit skeptically about the possibility of Google’s parent company Alphabet acquiring the digital marketing/CRM software company HubSpot.  Reporting this week

AI

LeadzAI Leads a Shift from Ads to Offers

‘Pay-per-results’ engine LeadzAI offers SMBs the ability to have programmatic offers-based campaigns. Co-founder and CEO Joao Aroso told Localogy Insider that this is what SMBs want: Sales, not clicks. 

AI

Sam’s Club Jumps into ‘Exit Tech’

Sam’s Club is the latest retailer to integrate technology that expedites or replaces the traditional checkout aisle. The technology – which we’re calling exit tech – is meant to streamline longstanding logistical bottlenecks in retail.

Meta

So, How’s It Going Threads? 

Recently, my Localogy colleague Mike Boland and I recorded a soon-to-be-published episode of This Week in Local. On it, we riff on Threads. Something we

Apple Adds Custom Action Links to Business Connect Localogy
Apple

Apple Adds Custom Action Links to Business Connect

Apple has launched a new custom actions feature feature in its Business Connect offering for local businesses. Known as Custom Action Links, they let businesses decide what types of user actions they want to drive in their Apple Maps place card. 

Yelp Celebrates America's Top 100 Local Businesses Localogy
Pro Features

Yelp Celebrates America’s Top 100 Local Businesses

California Governor Gavin Newsom proclaimed that May 2024 is the state’s inaugural Small Business Month. To commemorate the milestone, Yelp has listed the top 100 local businesses in the U.S.

Birdeye Wins Multiple American Business Awards Localogy
BirdEye

Birdeye Wins Multiple American Business Awards

The customer experience platform Birdeye earned multiple trophies at the 22nd American Business Awards. The company won a Gold “Stevie” award for exceptional company growth.

Foursquare

Foursquare Taps Kanagy to Lead Global Sales Efforts

The location intelligence software firm Foursquare has named enterprise sales veteran Josh Kanagy as its new senior vice president for global sales. Kanagy officially began

AI

Yelp’s Spring Product Release Leans on LLMs

Yelp launched its annual Spring product release. And it’s heavy on AI. Specifically, the company is positioning large language models to better connect consumers and local businesses.

TikTok

How Does the World View TikTok?

Until now we’ve focused our coverage on Localogy Insider and our conversations on This Week in Local on efforts in the United States to “ban”

AI

vcita: Where Do AI and SMBs Meet?

vcita is already devising AI tools that are meant to alleviate longstanding SMB pain points, such as assisting with marketing workflows and broader business strategy.

How Engaged are SMBs After Purchasing SaaS?
Benchmark Bytes

What are the Most Popular SMB Digital Marketing Channels?

Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.

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