To commemorate Earth Day, Yelp is out with a blitz of new announcements and initiatives to support eco-friendliness. These include new eco-friendly business attributes and a sustainability resource hub for SMBs. We examine.
Yelp has announced an expanded partnership with food-tech startup Hazel Analytics. This will bring more health and safety ratings to Yelp, expanding its SMB data and search filters in yet another direction. We examine.
Reputation announced a new product today that will take competitive understanding to a new level. Competitive Intelligence allows a brand to move from knowing that
Yelp announced today that it’s expanding its Fusion product to the automobile. This comes about through a partnership with Uber that brings Yelp to high-intent users in transit. We examine drivers & dynamics.
Choosing a doctor is a pretty big deal for most of us. And a new study shows that online reviews are a leading factor in
Yelp announced a series of new features for Yelp for Business today, including business-facing tools to give SMBs more control over Yelp ads and direct communications with users. We examine the drivers & dynamics.
But new data from Yelp and market research firm Kelton indicate that quality may trump quantity. By quality, we mean depth, length, tone and other attributes that bestow trust in a given review. We examine the survey results and strategic takeaways.
Yelp announced a new interface that could boost restaurant discovery. Specifically, it’s a feed-based format that puts restaurant dishes front and center. This flips the script from a reviews and listings-forward UX to a food-forward one.
Yelp has announced new features for service businesses. These include custom search filters that can be set by businesses and used by consumers. There’s also a new reviews flow, themed ads, and project cost guides. We examine.
Joining an already-vibrant week for startup M&A and funding, Uberall announced a double shot: $115M in funding and the acquisition of fellow location-marketing firm MomentFeed. We examine drivers & strategic takeaways
When looking for business recommendations, like where to dine out or which landscaper to hire, people used to simply ask their friends, family, and coworkers.
It used to be kind of a thing for companies, often eCommerce businesses, to use the “dot com” from their URL as an explicit element
GatherUp, a customer experience SaaS platform, wanted to know if Google’s latest effort to address a key problem with its customer reviews content is finally
Localogy Insider invites experts in a field relevant to our community to share practical advice on how to do the business of local better. In
Josh Melick, co-founder and CEO of Broadly, has small business in his DNA, with parents who were small business owners and a resume filled with
Word of mouth is one of the most powerful forms of marketing for any brand or small business. Online reviews and ratings in many ways is
Gale Force Technologies specializes in providing superior software and Internet marketing solutions for advertising agencies, Internet marketing firms, multi-location outlets and franchise groups. The company’s
