Due to Apple’s classic halo effect, spatial computing in general is gaining steam in the wake of Apple Vision Pro’s Launch. We look at the last week’s uptick in immersive marketing & commerce.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
SMB-focused martech innovator Scorpion has announced a partnership with Thumbtack which will integrate the latter’s home services pro channel into the former’s lead optimization platform.
As you’ve likely heard, Apple on Monday released its much-anticipated mixed-reality headset. Without having tried the Apple Vision Pro ourselves, we’ll keep our reactions at
One area of digital marketing is popup marketing. Because this art lies within the domain of websites, it’s become part of the bundle from top website builders. One exemplar is Duda. We distill insights from co-founder & CEO Itai Sadan.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
No-code website builder Wix has announced an alliance with Moneris to power online shops for Canadian SMBs. Together, they can offer a holistic set of services for setting up eCommerce with minimal friction.
Web.com today becomes the latest company to integrate AI into its workflows. This includes an AI domain name generator and an AI writer for website copy – both meant to help SMBs in some of the most onerous parts of website-building.
To document big tech’s AI investment and integration, we’re bringing you this two-part series on Google and Microsoft’s latest events. After covering Google last week, we continue here in Part II on AI highlights from Microsoft’s Build conference.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
Wix is boosting its bundle. Its recently-launched ‘Google Ads with Wix’ lets its website customers create Google search ad campaigns, right within the Wix platform.
The AI land grab is underway. This could be seen in the past week alone, when Google and Microsoft held major events where AI took center stage. We unpack takeaways in this two-part series.
Meta has entered into an agreement with Shutterstock to sell Giphy for $53 million. It acquired the GIF engine in 2020 for $400 million, meaning that it will recoup about 13 percent of the original investment. That’s a big write-down but there’s more to it.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
Cox Communications is taking over sin city, or at least a portion of it. The cable & media giant has deployed a private wireless network covering eight blocks around Fremont Street.
Apple’s local commerce efforts continue to expand. Beyond ongoing Apple Maps improvements, its latest play is local event discovery. It’s bringing festival and concert content to two fitting places: Apple Music and Apple Maps.
Amazon’s new TikTok-like shopping feed has rolled out to all U.S. users. Known as Inspire, it was previously available in closed beta, containing short-form videos and photos that feature products for sale on Amazon.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
Google’s I/O annual developer conference had the standard slate of rapid-fire announcements from across the Googleverse. We we break down our three biggest takeaways to cap the week.
Now that AI has inflected in underlying capabilities and applicability, could this accelerate the promise of shoppable television? We examine the latest market evidence and outcomes from IAB NewFronts.
