We’ve tracked two new developments around Snap Maps in the past few weeks. The first involves a partnership with Ticketmaster to match users with upcoming events in their area. The second is a new “buddy system” for sharing location with friends.
Like a spouse who completes your sentences, Google predictively adds “near me” to just about anything you type in the search bar. It’s a natural
Restaurants are one of the most visible reminders of the pandemic’s economic toll. Perhaps more than any other industry, restaurants have been forced to adapt
The location-advertising company GroundTruth has acquired an SMB-focused self-service ad platform called Addy. So why this and why now? GroundTruth cited the steady growth in
SOCi announced an important new client today. Self Esteem Brands, operator of notable names in fitness including Anytime Fitness, Waxing the City, Basecamp Fitness and
We’re in Austin for Localogy’s Place Conference, covering some sessions and tidbits as available. Stay tuned for more session coverage today and retrospectively over the
Yesterday we wrote about the growing prevalence of unbranded search as a reflection of how consumers’ behavior on the path to purchase is changing, and
Tech Vision is LSA’s series that spotlights emerging tech. Running semi-weekly, it reports on new technologies that LSA analysts track, including strategic implications for local
Insider Interviews is a series that features Q&As with innovators in local commerce. See the full series here. To prepare for Localogy’s Place Conference next
Insider Interviews is a series that features Q&As with innovators in local commerce. See the full series here. To prepare for Localogy’s Place Conference next
This is the latest in LSA’s Video Vault series. Running semi-weekly, it examines selected conference talks and video clips, including embedded video and key takeaways. Speakers’
The 2016 Place Conference in Chicago on September 21 is attracting some prominent name brands. Both practitioners and advertisers, these brands are coming together to learn
xAd helps brands harness the power of accurate location data to produce measurable results from mobile advertising. Through award-winning location technology that is precise, measurable
