There’s new evidence this week that ChatGPT is becoming a more substantial source of referral traffic for eCommerce. This is being seen from the likes of Walmart, Target, Etsy, and eBay, which calms a growing disdain around AI search engines eroding traffic to websites, a la zero-click search.
Location intelligence and data management platform Precisely today announced a few upgrades and enhancements to its Data Integrity Suite. The goal is to automate and advance data quality for Precisely’s enterprise customers, which naturally includes a fair dose of AI for automated intelligence.
As AI continues to eat the world, a looming question is whether we’re in a bubble. That question doesn’t mean to suggest that AI doesn’t
Amazon has become the latest company to promise a world in which AI agents complete multi-step workflows for you. This is the flavor of AI known as agentic, and it holds the most potential for resource-constrained SMB.
In this edition of Localogy’s Local Radar, we focus on AI and SMB-SaaS startups addressing the accounting & finance vertical.
Bluehost this week has continued a recent trend: infusing its C-Suite with new talent. These include CMO Salim Ali and CFO Wesley Pua. Both represent a newly-refined focus on evolving in an AI-powered world.
Creatify and Comcast announced a new partnership this week that democratizes SMB video ad creation. Creatify covers the creation end of things – with an AI twist – while Comcast covers the distribution. Together, it’s a one-two punch that should automate and streamline the elusive art of video advertising for SMBs.
YouTube’s Made-On event involved several creator-facing updates to YouTube Studio, including lots of generative AI, as you can imagine. But what stuck out most to us was marketing and commerce tools.
In this edition of Localogy’s Local Radar, we focus on AI and SMB-SaaS startups addressing the auto vertical.
Taco Bell experienced some growing pains and oscillations in its AI deployment. This involved a chatbot-style AI agent to take orders drive throughs of 500 trial Taco Bell locations. The results were predictably uneven, embarrassing, and even comical at times.
As the dust – and public outcry – settle from the Cracker Barrel debacle, it’s time to marinate on its dynamics and learnings. Marketing thought leaders throughout the land are doing just that, including our go-to guru – SOCi CMO, Monica Ho. So naturally, we reached out to Monica to get her take.
Though Apple talked a big game when launching Apple Intelligence, it hasn’t stuck the landing. And now, there’s evidence of an alliance with Google to outsource AI functionality to Gemini. What does it all mean?
Starbucks this week launched a new internal tool that helps store managers automate inventory management using a combination of computer vision and AI. Known as AI-powered automated counting (it should probably come up with a snazier name), it lets users scan inventory to quickly count it.
Amazon this week launched a new shopping-oriented visual search feature. Known as Lens Live, it builds on Amazon’s existing Lens tool, and adds a real-time component. Users can point their phone cameras at various items or scenes to unlock shoppable product information about physical items.
Google received some good news in the form of a stay of divestiture for its Chrome browser. Though it still faces punitive and preventative antitrust measures, the biggest bullet has been dodged.
Ai-centric enterprise communications company Sendbird this week added to its arsenal with a voice-automation tool. Known as Senbird Voice AI, it’s meant to handle inbound customer service and offload the manual rigor that goes into it. It boasts features like response speed and natural voice interaction.
Google this week added to its rapidly expanding AI arsenal with a set of tools for generating talking-head videos. Use cases include product how-tos, support modules, or spokesperson-based video ads. This update adds avatars and other features to Google’s existing and underexposed Vids tool.
In this edition of Localogy’s Local Radar, we focus on AI and SMB-SaaS startups addressing the legal vertical.
We recently caught up with Network Solutions Director of Online Marketing Alicia Pringle, who’s been developing insights around the new holiday marketing playbook. The short version is that SMBs need to get a jump on holiday promotions now, including a few key SEO action items.
Location intelligence and data management platform Precisely today announced two products to support location-based marketing. The first is an audience insights tool called Dynamic Neighborhoods. And the second is Signal Engine, a tool to organize and gain insights from brands’ first-party data.
