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remote tech

‘How Much is This Meeting Costing Us?’

Here at Localogy Insider, we’ve written extensively about how startups are transforming the world of remote and hybrid work using AI and other emerging technologies.
eCommerce

Shopify Expands Further into Fintech

Shopify continues to expand its functionality for one-stop-shop appeal, and to broaden its addressable market of SMBs. The latest move in this effort comes Shopify Bill Pay, helping SMBs manage vendor payments.

Stripe Tap-to-Pay
eCommerce

Shopify Turns Any Phone into a POS

As the world returns to IRL activity, so is Shopify. The eCommerce enabler’s latest move turns merchants’ smartphones into POS terminals… no additional hardware required. We examine the drivers and dynamics.
eCommerce

Shopify Editions Thinks Outside the (Website) Box

Shopify today announced a slate of new offerings for merchants who want to extend beyond websites. This includes some of the alternate and emerging shopping channels (social, video, etc.) as well as a selection of early-adopter formats like NFTs. 
eCommerce

Shopify Launches Linkpop for ‘Link-in-Bio’ Action

Shopify joins the link-in-bio competitive field with its own offering, known as Linkpop. It’s a simple landing page that lets creators and merchants display their wares in a low-friction way. And because it’s Shopify, it’s all about products. We examine.
Augmented reality

Shopify Shines as Shoppability Accelerates

Shopify is one of the original innovators in the shoppability movement. Now it’s making big bets that visually-rich shopping will become table stakes, and the next big retention hook for online merchants.
eCommerce

Is TikTok the Next eCommerce Greenfield?

The latest development in the world of TikTok monetization is Shopify’s expanded partnership. Shopify merchants can now add a “Shopping” tab on their TikTok profile, among other things. We examine drivers & dynamics.
eCommerce

Is Shopify Building a Stealth Ad Business?

Earlier this week, we wrote about the strategic drivers for Amazon’s continued ad revenue growth. Is its competitor Shopify following it down that same path… and for similar reasons? We examine the evidence.
eCommerce

Shopify Acquires Primer to Go Deeper on AR

Shopify has signaled visual shopping ambitions through its latest acquisition: AR startup Primer. This will let it go deeper into home services and decor with a tool that lets merchants better exhibit their wares. We examine the details and drivers.
eCommerce

Shopify Extends Shop Pay to Google and Facebook

Shopify has extended its tentacles further into the SMB world. It announced this week that it will offer its one-click checkout service Shop Pay to merchants that sell on Facebook or Google. We examine strategic implications.
eCommerce

Shopify and Google Deepen Partnership

Announcements yesterday from Google and Shopify signal a new integration environment making it easier for consumers to shop on Google. More broadly, the announcements signal
eCommerce

Google and Shopify Partner to Boost SMB Merchant Reach

During yesterday’s Google I/O keynote, a notable announcement was hidden in the procession of software and gadgetry news. Google is partnering with Shopify to integrate product listings of its many merchants. We examine drivers and strategic implications.
e-commerce

E-Commerce Roundup: Shopify, Pinterest & Mailchimp

E-commerce continues to show strong momentum. Even as the world re-opens to retail and other IRL activity, there are several signs that 2020’s e-commerce inflections could sustain into the post-Covid era. We round up the latest evidence.