What’s Behind Shopify’s New AI-powered Features & Integrations Localogy
AI

What’s Behind Shopify’s New AI Integrations?

Shopify recently launched a batch of AI-powered features to help its merchants beef up their online stores in automated ways. This takes form throughout Shopify’s suite, including an AI generator for creating product images, banner ads, and other visual assets.

YouTube and Shopify Challenge TikTok Shop
eCommerce

YouTube and Shopify Challenge TikTok Shop

YouTube has formed a deal with Shopify to make more content shoppable. There are already lots of products promoted on YouTube – some of which are shoppable – but the latest brings greater ability to click and buy on the spot. 

remote tech

‘How Much is This Meeting Costing Us?’

Here at Localogy Insider, we’ve written extensively about how startups are transforming the world of remote and hybrid work using AI and other emerging technologies.

eCommerce

Shopify Expands Further into Fintech

Shopify continues to expand its functionality for one-stop-shop appeal, and to broaden its addressable market of SMBs. The latest move in this effort comes Shopify Bill Pay, helping SMBs manage vendor payments.

Stripe Tap-to-Pay
eCommerce

Shopify Turns Any Phone into a POS

As the world returns to IRL activity, so is Shopify. The eCommerce enabler’s latest move turns merchants’ smartphones into POS terminals… no additional hardware required. We examine the drivers and dynamics.

eCommerce

Shopify Editions Thinks Outside the (Website) Box

Shopify today announced a slate of new offerings for merchants who want to extend beyond websites. This includes some of the alternate and emerging shopping channels (social, video, etc.) as well as a selection of early-adopter formats like NFTs. 

eCommerce

Shopify Launches Linkpop for ‘Link-in-Bio’ Action

Shopify joins the link-in-bio competitive field with its own offering, known as Linkpop. It’s a simple landing page that lets creators and merchants display their wares in a low-friction way. And because it’s Shopify, it’s all about products. We examine.

Augmented reality

Shopify Shines as Shoppability Accelerates

Shopify is one of the original innovators in the shoppability movement. Now it’s making big bets that visually-rich shopping will become table stakes, and the next big retention hook for online merchants.

eCommerce

Is TikTok the Next eCommerce Greenfield?

The latest development in the world of TikTok monetization is Shopify’s expanded partnership. Shopify merchants can now add a “Shopping” tab on their TikTok profile, among other things. We examine drivers & dynamics.

eCommerce

Is Shopify Building a Stealth Ad Business?

Earlier this week, we wrote about the strategic drivers for Amazon’s continued ad revenue growth. Is its competitor Shopify following it down that same path… and for similar reasons? We examine the evidence.

eCommerce

Shopify Acquires Primer to Go Deeper on AR

Shopify has signaled visual shopping ambitions through its latest acquisition: AR startup Primer. This will let it go deeper into home services and decor with a tool that lets merchants better exhibit their wares. We examine the details and drivers.

eCommerce

Shopify Extends Shop Pay to Google and Facebook

Shopify has extended its tentacles further into the SMB world. It announced this week that it will offer its one-click checkout service Shop Pay to merchants that sell on Facebook or Google. We examine strategic implications.