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local media, Local Search, Research & Data

local media

Data: Who’s Searching This Week and for What Kind of Business?

Based on over 8,000 consumer respondents, LSA recently released an infographic highlighting the top 142 business categories that consumers searched for in the past week. 

Local Search

300+ Location Jeweler Explores Consumer Shift to Mobile Search

From store look-ups to product research, during last week’s webinar with Rio SEO, a representative from Fred Meyer Jewelers confirmed what recent studies have been

Local Search

Enhanced Content: The Local Search Data Gap

Could you imagine if you visited the website of a restaurant and they forgot to include their hours of operation? You would be left wondering: How

Local Search

How Voice Search & Artificial Intelligence Will Transform Mobile Advertising

The idea of talking to computers just hasn’t been the same since Kubrick’s iconic 1968 film “2001: A Space Odyssey.” Thankfully our mobile devices have

Local Search

Restaurant Search Sites See 30% Growth in Smartphone Audience

The Local Search Association (LSA) recently released consumer data showing that in “past week” searches, restaurants were by far the most searched for business category. The

Local Search

3 Months Later: Measuring Impact of Google’s Mobilegeddon Search Algorithm Change

Three months have passed since the term “Mobilegeddon” was coined after Google launched its algorithm change to boost the mobile search rank of mobile-friendly websites

Local Search

Webinar: Mobile – The Untapped Gold Mine For Lowest Cost Search Traffic

Please join LSA and Rio SEO for an exclusive webinar presentation next Thursday, July 23 from 2:00 pm – 3:00 pm ET. Google announced that

Burke

Infographic: Top 142 Categories Consumers Searched for in Past Week

Looking at the top 142 categories consumers searched for in the past week and the media they used to conduct the search, LSA’s latest Local

Big Data

Enhanced Data Helps Businesses Rank in ‘Exact Need’ Searches

For a few years now, there has been much discussion on the importance for business owners to make sure their “basic” business information (name, address,

3D Mapping

eeGeo: Maps Becoming an Interface Layer to Real World

eeGeo‘s 3D mapping platform seeks to make mobile applications engaging. Based on a video game technology, the company’s maps have been used by companies such

Big Data

Webinar: Enhanced Business Data – Presence Management’s Missing Link

Please join LSA and Goodzer for an exclusive webinar presentation next Thursday, June 25 from 2:00 pm – 3:00 pm ET. Basic business listings can

local media

Winning at the Nexus of Consumer Needs: Device, Intent, Content

Any marketer not aware of the tremendous growth across these three dimensions might be accused of living under a rock in 2015, but it’s in

Local Search

Increasing Local Search Conversions: From Click to Call to Sale

The world has gone mobile. And the twin sibling of mobile is local. Consider the following: Over 50% of searches are now done on mobile

SEL: One of the Greatest Areas of Concern for SMBs is SEO

The results from LSA’s Local Pulse Study conducted by Thrive Analytics are in.  Over a thousand SMB’s were surveyed on topics including where they need

Local Search

Moz Uses Data Science to Surface Local Search Insights

Backed by industry-leading data, comprehensive reporting, and the largest community of SEOs on the planet, Moz builds tools that help online marketers easily see their

Local Search

seoClarity Shares 3 Keys to Local Success for Enterprises

seoClarity is a global, enterprise­-level SEO platform. Here is more from the company: “Search Experience Optimization”… only from seoClarity. Our completely disruptive technology will put

SEL: Top 10 Insights from the Experts at LSA15

The Local Search Association’s (LSA) Annual Conference brought in experts from across the globe to provide commentary and insight into trends and challenges that the

Local Search

TalkLocal Converts Consumer Searches to Offline Inbound Calls

TalkLocal is a local services marketplace and learning algorithm that matches consumers to businesses and then connects the consumer to the best local pro available

Advice Interactive Group

LSA15: Local Make or Break in the Next 24 Months

In the penultimate session at LSA15, a panel of experts discussed the key near-term developments that will impact local and mobile marketers most directly in

Annual Conference

LSA15: Digital Assistants and the Future of Search

Digital assistants offer broader utility than conventional search. Microsoft has invested heavily and is betting on Cortana as a differentiator across screens and platforms. Mike

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