Local Search
Stat: 44% of Consumers Utilize Online Video on Path to Purchase
Roughly 300 hours of video are uploaded every minute to YouTube and data from a recent LSA study suggests that this kind of content is
local media
Data: Who’s Searching This Week and for What Kind of Business?
Based on over 8,000 consumer respondents, LSA recently released an infographic highlighting the top 142 business categories that consumers searched for in the past week.
Local Search
300+ Location Jeweler Explores Consumer Shift to Mobile Search
From store look-ups to product research, during last week’s webinar with Rio SEO, a representative from Fred Meyer Jewelers confirmed what recent studies have been
Local Search
Enhanced Content: The Local Search Data Gap
Could you imagine if you visited the website of a restaurant and they forgot to include their hours of operation? You would be left wondering: How
Local Search
How Voice Search & Artificial Intelligence Will Transform Mobile Advertising
The idea of talking to computers just hasn’t been the same since Kubrick’s iconic 1968 film “2001: A Space Odyssey.” Thankfully our mobile devices have
Local Search
Restaurant Search Sites See 30% Growth in Smartphone Audience
The Local Search Association (LSA) recently released consumer data showing that in “past week” searches, restaurants were by far the most searched for business category. The
Local Search
3 Months Later: Measuring Impact of Google’s Mobilegeddon Search Algorithm Change
Three months have passed since the term “Mobilegeddon” was coined after Google launched its algorithm change to boost the mobile search rank of mobile-friendly websites
Local Search
Webinar: Mobile – The Untapped Gold Mine For Lowest Cost Search Traffic
Please join LSA and Rio SEO for an exclusive webinar presentation next Thursday, July 23 from 2:00 pm – 3:00 pm ET. Google announced that
Burke
Infographic: Top 142 Categories Consumers Searched for in Past Week
Looking at the top 142 categories consumers searched for in the past week and the media they used to conduct the search, LSA’s latest Local
Big Data
Enhanced Data Helps Businesses Rank in ‘Exact Need’ Searches
For a few years now, there has been much discussion on the importance for business owners to make sure their “basic” business information (name, address,
3D Mapping
eeGeo: Maps Becoming an Interface Layer to Real World
eeGeo‘s 3D mapping platform seeks to make mobile applications engaging. Based on a video game technology, the company’s maps have been used by companies such
Big Data
Webinar: Enhanced Business Data – Presence Management’s Missing Link
Please join LSA and Goodzer for an exclusive webinar presentation next Thursday, June 25 from 2:00 pm – 3:00 pm ET. Basic business listings can
local media
Winning at the Nexus of Consumer Needs: Device, Intent, Content
Any marketer not aware of the tremendous growth across these three dimensions might be accused of living under a rock in 2015, but it’s in
Local Search
Increasing Local Search Conversions: From Click to Call to Sale
The world has gone mobile. And the twin sibling of mobile is local. Consider the following: Over 50% of searches are now done on mobile
SEL: One of the Greatest Areas of Concern for SMBs is SEO
The results from LSA’s Local Pulse Study conducted by Thrive Analytics are in. Over a thousand SMB’s were surveyed on topics including where they need
Local Search
Moz Uses Data Science to Surface Local Search Insights
Backed by industry-leading data, comprehensive reporting, and the largest community of SEOs on the planet, Moz builds tools that help online marketers easily see their
Local Search
seoClarity Shares 3 Keys to Local Success for Enterprises
seoClarity is a global, enterprise-level SEO platform. Here is more from the company: “Search Experience Optimization”… only from seoClarity. Our completely disruptive technology will put
SEL: Top 10 Insights from the Experts at LSA15
The Local Search Association’s (LSA) Annual Conference brought in experts from across the globe to provide commentary and insight into trends and challenges that the
Local Search
TalkLocal Converts Consumer Searches to Offline Inbound Calls
TalkLocal is a local services marketplace and learning algorithm that matches consumers to businesses and then connects the consumer to the best local pro available
Advice Interactive Group
LSA15: Local Make or Break in the Next 24 Months
In the penultimate session at LSA15, a panel of experts discussed the key near-term developments that will impact local and mobile marketers most directly in