Location intelligence leader INMarket has launched what it is calling the first agentic media optimization platform. Known as Maestrø Its built to close the accountability gap that comes with AI-driven media buying. It does this by connecting such campaigns to real-world consumer actions.
InMarket recently published a sort of public-service announcement that spotlights best practices in marketing physical brick & mortar locations. And in doing so, it drew out a few common tactics that represent a new playbook in location marketing.
The digital marketing platform InMarket is a great resource for insights on how consumer foot traffic patterns can influence marketing decisions. The company has pretty
Ad tech giant InMarket today announced the acquisition of assets from location intelligence firm NinthDecimal for an undisclosed sum. This brings together a complementary portfolio
