Annual Conference
LSA15: Serving the Small-Budget Marketer
Serving the small budget marketer and keeping them happy remains a challenge. With a focus on performance, Perry Evans of Closely, David Mihm of Moz and
Ad to Action Awards
LSA15: Announcing the 2015 Ad to Action Award Winners
Last night, after viewing videos from all of the 20 finalists, the winners of the 2015 Ad to Action Awards were announced on the main
Closely
Digital Boot Camp: Online Marketing Metrics that Matter
There are a variety of ways to measure what digital marketing tactics are working and those that arent. From conversions to impressions, there are many
Annual Conference
Digital Boot Camp: Q&A with Yelp, Yahoo, YP, Closely, Moz
During this session at the first Digital Boot Camp, the audience got a chance to get answers to burning questions as it relates to digital
Acxiom
LSA Members in the News 3/2/15: Urgent.ly, BuzzBoard, Yahoo, Telmetrics
Here is a roundup of news summaries featuring news or announcements related to LSA members. If you’re an LSA member and want to be featured
Annual Conference
GoDaddy, Yelp, Yahoo, Google, YP, Closely to Speak at LSA’s Digital Boot Camp in LA
As an industry we talk a lot about small business owners but we rarely talk to them directly. For this reason, on April 19, in advance of
Closely
LSA Members in the Business of Local: Closely
Closely is an independent technology company aimed at re-creating a trusted channel to the small business owner. The company is reimagining how small businesses stay