automotive
TikTok Revs Up Local Automotive Ads
As its operational fate in the U.S. wallows in uncertainty, TikTok continues to roll out new features. The latest is a set of ad formats for promoting and selling cars.
Augmented reality
Toyota and Yahoo Collaborate on Immersive Car Tours
Toyota’s new AR campaign lets users activate their smartphone camera to drop a car model in their immediate space for a 360-degree virtual tour. That tour includes the exterior, interior, and “educational hotspots” anchored to various parts of the car.
automotive
Google Maps Goes HD
Google has announced an HD version of its vehicle mapping solution that’s core to its Google Automotive Services division. It’s meant to empower L2 or L3 assisted-driving systems to better “see” the road.
automotive
Is There Room For Innovation in Automotive Marketing?
Those embroiled in local media & commerce know that it’s essentially a collection of verticals. And the big ticket verticals are home services, health & beauty and, of course, autos. We dive into the latter.
automotive
Urgently Raises $75 Million to Further Disrupt Old Line Roadside Assistance
The digital roadside assistance platform Urgently claims it can reduce response times for roadside emergencies by as much as 50%. Today the company announced a
AutoLeap
AutoLeap Bringing CX Tech to Auto Repair Shops
We write a lot about customer experience here on Localogy Insider. In particular, we make the point, repeatedly, that the “modern consumer” will simply no