Publicis Groupe has announced that it has entered into an agreement to acquire influencer marketing company Influential. Publicis will drop $500 million on the deal, which signals confidence in the influencer economy.
SOCi, the CoMarketing Cloud for multi-location businesses, announced a notable milestone in its evolution as a business: $100 million in annual recurring revenue (ARR). This
The past week in Local news was highlighted by Yext’s acquisition of Hearsay Systems, Google’s geospatial maps animations, Chatmeter’s 2.0 Surveys, and SMB data from
Yext, Inc., the leading digital presence platform for multi-location brands, has completed its acquisition of Hearsay Systems, a global leader in digital client engagement for
Just in time for the 2024 Summer Olympics in Paris, Google has brought its signature geospatial animations to the city. We examine drivers & dynamics.
At SIGGRAPH 2024, Mark Zuckerberg and Jensen Huang imagined together a day when every small business would have a virtual assistant in the form of embodied avatars that support customers. We shoot holes in the idea.
All is not well with Cameo. That’s the app where you can get lesser celebs like disgraced former member of Congress George Santos to record
Localogy analysts participated in a live presentation and panel last week hosted by website platform Duda. We have the biggest takeaways and on-demand video for Localogy Insider readers.
In Episode 86 of Localogy’s This Week in Local podcast, my co-host Mike Boland and I examine the meaning behind recent data showing that AI-focused
Chatmeter announced today that it’s releasing version 2.0 of its Surveys product. One of the features nested within its Pulse AI: Signals platform, Surveys lets multilocation businesses gather customer insights.
My colleague Mike Boland and I have remarked many times in our discussions on Localogy’s This Week in Local podcast that one of the notable
This week in Local was highlighted with news about summer Yelp updates, Apple Siri new intelligence, Precisely updated tool, plus, Fizz, a new social media
Thought you had local SEO figured out? Earlier this week, Krystal Taing of Uberall noticed Apple had launched a Web version of Apple Maps: The news was also covered
Apple Intelligence will uplevel Siri, answering our question of whether Siri gets killed or gets a brain transplant. How exactly will Siri improve? We go down the list.
Starting in public beta, users can access Apple Maps for the first time via their web browser, including directions, curated city guides, and other app favorites like Look Around.
I live in Illinois. It’s home but it’s not among America’s prettiest states. Yet there is a mantra that makes us feel a little better about
Adobe’s new features in Photoshop and Illustrator to help users generate textures and images on the fly. We examine the details and go deeper into Adobe’s gen AI strategy.
In Episode 85 of Localogy’s This Week in Local podcast, my co-host Mike Boland and I look at some data suggesting that not all is
Yelp is often known as a company that works with small businesses in their local presence and promotion. But local businesses also include multi-location (MULO) brands. As part of its annual summer feature release, Yelp is specifically accommodating this segment of the local ecosystem.
Sometimes what sounds like a lot of money isn’t very much at all. Many had this reaction when Elon Musk raised a reported $6 billion
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