A little over two months after reaching 5 million paid users, Snapchat+ has crossed another key milestone: $20 million in monthly revenue. What are lessons and takeaways for subscription revenue models?
The latest Elon-based fiasco has intersected with the Localogy-verse. X has proclaimed that one of the ways it will resolve the revenue gap from its recent F-bomb-ladden advertiser exodus is to pursue ad dollars from the long-tail SMB segment.
Meeting analytics platform Read AI is doubling down on the technology that’s telegraphed in its title. The company has upleveled its capabilities to align with the latest flavors of AI – specifically, large language models.
Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.
Web.com today announced a new AI website builder meant to streamline the traditional process of constructing websites. This is targeted to SMBs who are not
Amazon is bringing its retail check-out palm scanning technology, Amazon One, to the enterprise. This includes use cases like employee or guest check-in systems or access to sensitive software (think: HR).
Amazon continues to seed and accelerate demand for AI, which was on full display at this week’s re:Invent conference. Among other things, it launched an enterprise chatbot and dedicated chips for AI training.
The figures are in: Cyber week has reached record consumer spending levels – a positive sign amidst a softened economy. However, there’s still time for declines in the remainder of the holiday shopping season.
Amazon’s continued social push brings shopping to popular social feeds. It has accelerated in the past month, including deals with both Meta and Snap. We examine both.
To elevate Small Business Saturday this year, American Express’ “Door to Shop Small” campaign will place QR codes on public installations throughout Chicago, LA, and New York to unlock deals and stimulate shopping.
As the holiday season kicks off, U.S. enterprises are proving out the virtue pledges that they make throughout the year… some more than others. Chatmeter is one of the first companies this year to put its money where its mouth is.
A high-stakes segment of local marketing is occupied by multi-location (MULO) brands. They have their own set of dynamics given the need to raise their
A high-stakes segment of local marketing is occupied by multi-location (MULO) brands. Indeed, they have their own set of dynamics, given the need to raise
It’s time to show rather than tell. To wrap up a full day of insights from the Place 2023 stage, we dive into case studies.
Microsoft was one of the first players out of the gate in the current wave of generative and conversational AI. This includes flavors of both
AI continues to find new areas of applicability. One fitting integration still in early stages is AI which assists and automates marketing for local businesses.
As AI continues to reach into all aspects of digital media & marketing, it requires a map. As that map is still being written, some
When examining localized marketing options, events are rarely mentioned. But they can be a powerful vessel for brand messaging, whether national brands or local SMBs.
Every conference in the local search and commerce worlds in recent history has featured sessions on location data, listings, and SEO strategies. But that’s not
For a mature technology, mapping continues to demonstrate early-stage-like innovation cycles and feature rollouts. This is partly due to the healthy competition between Apple and
