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Apple Adds Custom Action Links to Business Connect Localogy

Apple Adds Custom Action Links to Business Connect

Apple has launched a new custom actions feature feature in its Business Connect offering for local businesses. Known as Custom Action Links, they let businesses decide what types of user actions they want to drive in their Apple Maps place card. 

Yelp Celebrates America's Top 100 Local Businesses Localogy

Yelp Celebrates America’s Top 100 Local Businesses

California Governor Gavin Newsom proclaimed that May 2024 is the state’s inaugural Small Business Month. To commemorate the milestone, Yelp has listed the top 100 local businesses in the U.S.

Yelp’s Spring Product Release Leans on LLMs

Yelp launched its annual Spring product release. And it’s heavy on AI. Specifically, the company is positioning large language models to better connect consumers and local businesses.

vcita: Where Do AI and SMBs Meet?

vcita is already devising AI tools that are meant to alleviate longstanding SMB pain points, such as assisting with marketing workflows and broader business strategy.

How Engaged are SMBs After Purchasing SaaS?

What are the Most Popular SMB Digital Marketing Channels?

Benchmark Bytes is a series that examines Localogy’s original data on SMB tech deployment. Based on its recent Small Business Trends report, each installment drills down on a data excerpt and draws out meaning for Localogy Insider readers.

L24: Anatomy of a BD-Led Exit

We’ve assembled the buyer and seller from a recent BD-led transaction. And we will unpack the process from the first cup of coffee during a conference break to the last drop of ink on the contract.

L24: Is BD-Led M&A Your Path to Exit?

B2B SaaS veteran and startup advisor Josh Scherman will unpack business development-led M&A and explain why it may be your best path to a successful strategic exit.

L24 Where to Invest in Social Media 2024 and Beyond Localogy

L24: Where to Invest in Social in 2024 (and Beyond)?

Instagram,  YouTube, TikTok,  influencer marketing… Which are ascendant, and which are so yesterday in social media in 2024 and beyond? Which platforms are we not talking about, but should be? A power panel of social media thought leaders unpacks it all.

L24: A Serial Founder Journey – Q&A with David Shim - Localogy

L24: A Serial Founder’s Journey – Q&A with David Shim

What are the biggest lessons from starting several companies? What’s different today in the fundraising environment, not to mention product strategies and sensibilities today. We talk to Read.ai founder & CEO David Shim.

Birdeye Launches Partner Command Center

L24: Birdeye Launches Partner Command Center

Today at Localogy’s L24 conference, Birdeye launched a new insights and analytics tool for its 700+ agency partners. Known as the Partner Command Center, it

L24: Retail Media, Winning the Last Inch

Retail media networks are all the rage. At a time when retailers are looking to reinvent themselves and diversify revenue, media networks let them monetize