Author Archive

Kenshoo + Signals Analytics = Skai

About six months ago the martech platform Kenshoo announced it had acquired the data analytics company Signals Analytics. The deal was designed to help Kenshoo

Moz Acquired in Marriage of Email and SEO

A big announcement dropped on Friday. We learned that the email marketing company iContact has acquired Moz, one of the most recognized brands in local

Nextdoor Makes It Easier to Find Free Stuff

Yesterday we wrote about a company called Venn raising $60 million to scale something it calls Neighborhood-as-a-Service (NaaS). It may sound a little silly, but

Is NaaS Coming to a Neighborhood Near You?

Apparently residential real estate developers have been overlooking a key driver in the metrics that matter to them. If they want to retain residents and

Shopify and Google Deepen Partnership

Announcements yesterday from Google and Shopify signal a new integration environment making it easier for consumers to shop on Google. More broadly, the announcements signal

Is Blue the Right Subscription Play for Twitter?

After much speculation, pressure from investors, and a few feints from Twitter, the microblogging platform appears poised to roll out a subscription-based product called Blue