mobile Archives

Webinar: Online to Offline Simplified – Measuring Real World ROI

Please join the Local Search Association (LSA) and SweetIQ for an exclusive webinar presentation next Thursday, May 26 from 2:00 pm – 3:00 pm ET.

Clutch

Data: 20% of SMBs Have a Mobile App, 27% Plan to Soon

Of the millions of mobile apps available, consumers spend the majority of their time with only a few apps like Facebook, YouTube or Facebook Messenger.

chat bots

Let’s Chat about SMBs and ‘Conversational Commerce’

Messaging apps and chat bots are all the rage. They were a highlight at Microsoft’s recent Build conference; Kik’s recent bot store announcement; and at this week’s F8

consumer behavior

Data: U.S. Smartphone Penetration Approaching 80%

In 2005 the U.S. smartphone penetration of the mobile phone market was a mere 2%. 10 years later in 2015, penetration has now hit 79%,

Google AMP

Now That You Have a Mobile Site, Is It Fast Enough?

Google launched Accelerated Mobile Pages last week – a format for mobile webpages that reduces load time dramatically. In pages I tested, load times were

mobile

How Small Business Can Reach Audiences on Third-Party Apps

Consumers are spending more time on mobile devices than ever before. Much of that mobile use is in apps. ComScore reports that 77% of all

call tracking

Call Tracking & Local SEO: Top 5 Tips to Maintain NAP Consistency

Earlier this month, CallRail and LSA presented a webinar entitled, “Calls, Local SEO & Mobile Search: What You Need to Know in 2016.” It discussed

Members

Mobile: Ready – Or Not? (Free Report)

Today Local Search Association (LSA) and BuzzBoard are releasing a new, free report titled, “Mobile: Ready – or Not?” The report explores the state of mobile-readiness

BuzzBoard

Data: 47.3% of U.S. SMB Websites Not Mobile-Ready

As consumers have embraced smartphones and the mobile internet, SMBs and even enterprises have lagged behind. According to BuzzBoard data, 47.3% of all SMB websites across the US are not mobile ready. Other

churn

Calls, Local SEO & Mobile Search: What You Need to Know in 2016 (WEBINAR)

Please join the Local Search Association (LSA) and CallRail for an exclusive webinar presentation Thursday, January 21 from 2:00 pm – 3:00 pm ET. It’s no

Brandify

3 Ways to Better Align with Consumer Behavior

The emergence of new technologies, social media platforms and the growing popularity of mobile has dramatically changed the market. For example, this year B2C mobile

app

Does Google’s Primer App Have SMB Relevance?

In October last year Google released an app called Primer which was developed as a tool for startups, particularly Google’s ad-tech products, to learn the

mobile

Data: Growing Percentage of SMBs to Increase Mobile Spend

Small and medium-sized businesses (SMBs) are responding to the growth in mobile usage by allocating more dollars toward efforts that help them reach consumers on

mobile

6 Strategies to Drive Calls Using Mobile Search Advertising

On-the-go consumers have lead the way to smartphones being the most used device when consumers search for information on local stores and services. That shift

Local Search

Mobile Retargeting: Reaching People at the Right Time and Place

We are constantly digitally connected. In fact, the average person spends over three hours a day using their smartphone. Even though mobile device activity now

Local Search

Data: 61% Start Holiday Shopping Before Thanksgiving

New data shows that many consumers have already started to shop for the holidays. According to a Google study, 61% of shoppers will start researching

mobile

Data: Over Third of Mobile App Users Want Location Personalization

A recent Localytics survey of 1000 mobile app users explored app-related attitudes and usage behaviors. According to the study, “36% want the app to know

Local Search

Chart: Mobile “Fanatics” More Engaged with Mobile Devices than “Standard” Users

The mobile device has brought rise to the always connected consumer. 2015 LSA data shows that some are more connected than others and these mobile

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