Here is today’s roundup of news related to location-based marketing, advertising, media, technology, local commerce and more.

Facebook Gaining Local Search Momentum (January 28, 2016)
LSA Insider: “While Facebook is not about to revolutionize local search overnight, it is gaining momentum.”

Data: 56% of Business Leaders Expect to Grow 2016 Marketing Budgets (January 28, 2016)
LSA Insider: “Despite economic uncertainty, over half (56%) of business leaders plan to increase their marketing budgets in 2016 — mostly in digital.”

SMB Ad Spending on Facebook in Q4 Likely at Least $2 Billion (January 28, 2016)
LSA Insider: “It’s probably safe to estimate that SMB spending on Facebook is at least $2 billion in Q4 and that’s probably a conservative estimate.”

Impact of Trust in Businesses on Consumer Actions (January 27, 2016)
Marketing Charts: “41% report having shared positive opinions about trusted companies online, 26% have shared negative opinions about companies they don’t trust.”

Consumers And Mobile Pay: We’re Aware Of It, But We Don’t See The Benefit (January 27, 2016)
GeoMarketing: “Consumers are enticed by the idea of mobile pay, they still don’t feel properly informed on how it works, according to a survey being released by The Pew Charitable Trusts.”

Attribution: What’s Next In 2016? (January 27, 2016)
Marketing Land: “In 2016, attribution providers are going to make the next leap toward serving their clients with the fastest, most relevant and actionable data to help them understand the impact of their marketing campaigns.”

Moz raises $10 million in funding round (January 26, 2016)
Seattle Times: “The company, which develops online marketing software, plans to use the money to sell and promote its newest products.”