SEO
The Shifting Sands of the Local SERP: Lead Source Diversification
Have you looked at your business’s Google Search Engine Results Page (SERP) lately? Do you regularly compare past and present SERP screenshots so you can
Local Optimization
From Skeptic to Soaring: The Data-Backed Argument for “Near Me” Optimization
While it is very normal to encounter a plethora of opinions on optimization for a page to increase ranking and, therefore, revenue for clients in