The mapping wars continue to heat up as Apple Maps accelerates its feature rollouts to catch up with the dominant Google Maps. Its latest move is to bring “Look Around” and “Detailed City Experience” to Denmark and Greece.
“If you squinted your eyes you would think this was an AI event and not a Pixel 8 event.” Subscribe to This Week in Local
“Banking is foundationally a trust-driven business…and that is what Apple is doing. That is the game they are playing.” In Episode 34 of Localogy’s This
After a decade and a half of runaway growth, global ubiquity, massive revenues, and planet-scale value creation, the iPhone has matured. So how do you keep satisfying massive growth requirements? Adjacent markets.
Apple Maps has announced that some of its most colorful new features – including Look Around and “Detailed City Experience” – are now more widely available in 20 additional cities.
“If you can pull off a super app, you have a few things. You have scale. You have stickiness. And you have sustainability. The three
What is Apple Vision Pro? Who’s it meant for? And how does it fit into Apple’s future-proofing plan for its hardware business? We go deep on the device’s role in a signature Apple product lifecycle.
Due to Apple’s classic halo effect, spatial computing in general is gaining steam in the wake of Apple Vision Pro’s Launch. We look at the last week’s uptick in immersive marketing & commerce.
Paypal has announced that it’s adding Apple Pay to its payment options for eCommerce-enabled SMBs. We dive into the details and strategic implications.
Ep. 16 of Localogy’s “This Week in Local” explores Adobe’s rollout of Firefly and Apple’s Pay later. Big AI Move for Creators This week’s first
On Wednesday my fellow Localogy analyst Mike Boland and I recorded next week’s This Week in Local podcast. And the first topic we discussed, at
Apple Maps’ new self-serve business listings feature follows Google’s model for Google Business Profiles (GPB). Known as Apple Business Connect, it allows SMBs to add and maintain their listings.
Over the summer, we wrote two articles about Apple’s threatened forray into the increasingly turgid buy now, pay later space. In those articles, we implied
During its Q3 earnings call, PayPal (which owns Venmo) announced that it will now support Apple’s new Tap to Pay standard. This marries a popular payment gateway with an emerging payment modality.
AppsFlyer reports that Apple Search Ads tripled in market share since 1H 2020. During the same period, other search ad competitors’ market share declined, the most consequential (billions in revenue) being Google and Meta. We dive in.
The Google-Facebook duopoly that’s ruled digital advertising for the past decade continues to erode. That statement is usually made in light of Amazon but we’re talking here about a different player: Apple.
The internet has been losing its mind this week over a report from Bloomberg that indicates Apple may expand its advertising business. We examine the drivers, dynamics and strategic implications.
Apple announced a new room scanning feature known as RoomPlan. This could have opportunities for SMBs and mid-market players to unlock immersive customer experiences in verticals like hospitality, real estate, and interior design.
It was almost a year ago when we first wrote about Apple Pay Later. At the time we predicted that it might be a disruptive
Apple’s WWDC keynote yesterday had several notable moments, including iOS 16, two new laptops and the M2 chip. But buried in all the excitement was the latest batch of updates to Apple Maps. We break down the latest details and dynamics.
