The rise of AI-powered search engines is reshaping the digital landscape, fundamentally changing how brands are discovered and perceived online. Businesses that adapt to this
Creatify tackles the perennial challenge of automating video marketing for time-starved and tech-challenged SMBs.
Data analytics player Precisely has launched its software on the Snowflake Marketplace, making it more accessible to marketers and operators throughout the land.
Following a rapid-fire release schedule for its series of tactical playbooks, Tiger Pistol is out this week with the latest edition. Entitled Scaling SMB Advertising: A Marketing Reseller’s Guide to Efficiency, Profitability, and Growth, it focuses on nuances in the art of reselling local advertising programs.
Read.AI today announced Search Copilot, an AI-powered engine that retrieves and synthesizes insights from workplace communications. The idea is to have a cross-platform intelligence engine to organize communications across meetings, emails, chats, cloud storage, and CRM systems.
Voice search has been growing in importance for years, and it’s more relevant than ever for local businesses in 2025. As more consumers rely on
Another day, another Google announcement for AI search. Following our coverage yesterday about gen-AI-infused product search, Google has rolled out ‘AI Mode.’ This brings searches from isolated one-off endeavors to a more continuous and progressive string of questions. In other words, a conversation.
When looking at all the places where Google continues to blitz AI, we can add shopping to the list. Users can now enter gen AI-style
Tiger Pistol has released its latest playbook, this one focused on franchise marketers. Entitled Building Bridges: How Localized Advertising Creates Trust and Drives Franchise Success, it comes just one week after its last playbook release.
Yext has launched its latest product: Scout. The AI search and competitive intelligence agent is designed to help multi-location brands navigate and operate within a quickly-changing search environment. This includes a fragmented mix of places to get found online.
Hearst, one of the largest and most diversified media companies in the world, has made two major acquisitions in the past few months, solidifying its
Thryv Holdings, which operates SMB marketing software platform Thryv, reported Q4 earnings this week with strong growth for its SaaS business. Highlights include 41 percent year-over-year revenue growth in the SaaS portions of its business in Q4; and 30 percent year-over-year growth for FY 2024.
Companies from Adobe to Google are starting to peel away AI features from a core product to instead live within discreet – and often paid – apps. Will that work? The question boils down to whether or not consumers are ready to pay for AI en masse.
Tiger Pistol is back at it. After a string of marketing playbooks it released last year, it kicks off 2025 with the next in the series: a five-pack on benchmarking and best practices for restaurants, home services, education, beauty, and fitness.
Women-owned businesses in the U.S. are on the rise. According to a new report from Yelp releasing today, there’s noteworthy year-over-year growth in businesses owned by women. This is particularly pronounced in high-value categories like home services, which saw the greatest growth of any vertical.
Geo-grid rank tracking is a valuable strategy for multi-location businesses looking to precisely track local search rankings across locations and get hyperlocal insights into local
Word came this week that Amazon is shelving its Inspire Feed. The feature – itself inspired by TikTok’s shoppability – launched in 2022 to blend Amazon-style shopping with social commerce vibes. The thought was to marry product discovery with transaction-enabled shopping – a compressed funnel.
As its operational fate in the U.S. wallows in uncertainty, TikTok continues to roll out new features. The latest is a set of ad formats for promoting and selling cars.
Tiger Pistol is back at it. After a string of marketing playbooks it released last year, it kicks off 2025 with the next in the series: optimizing field support for multi-location businesses. This follows playbooks on subjects ranging from multi-location campaign management to QSR loyalty programs.
Caller ID just got smarter – at least for AT&T mobile subscribers. Due to a new collaboration with TransUnion (yes, that TransUnion), AT&T customers will see not only the business calling but the reason for the call on their smartphone screen. Think of this like an email subject line for phone calls.
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