Here is today’s roundup of news related to location-based marketing, advertising, media, technology, local commerce and more:

100 Entries from Diverse Range of Companies for Ad-to-Action Awards (January 21, 2016)
LSA Insider: “Now that the submission period has closed for the 2016 Ad-to-Action Awards, we are excited to announce that this year we received 100 entries from 72 different companies.”

Will Ad Blocking Become a Problem for Local Too? (January 21, 2016)
LSA Insider: “As it relates to ad blocking, anything that impacts digital at the “national” level will ultimately impact local. The two worlds are not distinct; the technologies and channels are the same.”

5 Timeless Sales Practices for Vendors Who Sell to SMBs (January 21, 2016)
Street Fight: “Selling to SMBs is not for the faint of heart and even the best of the best can fall on hard times.”

Is Keyword Density Still Important For SEO? (January 20, 2016)
Forbes: “Many marketers and writers still struggle with whether or not keyword density still has a place – even a small one – within SEO.”

Which Retailer Marketing Initiatives Do Consumers Believe Will Drive Them In-Store? (January 20, 2016)
Marketing Charts: “Special promotions on retailer websites (55%) represent the top marketing initiative (of 7 listed) that consumers believe are most likely to draw them in-store.”

Q4 Search Spend Up 8 Percent, While Social Ad Spend Rose 50 Percent [Report] (January 20, 2016)
Marketing Land: “Mobile drove the largest gains in overall spending growth in both search and social.”

Pricer partners with Aisle411 to offer Smart Merchandising Technologies to Retailers (January 15, 2016)
Press Release: “Pricer, the electronic shelf label systems and shelf-edge digital solutions leader, has partnered with Aisle411, a leader in product location technology and innovative merchandising and analytics solutions.”