
Is the “Full Stack” a Churn Buster?
One of the primary rationales or selling the full SMB marketing and technology stack is that sellers who only go to market with a single

One of the primary rationales or selling the full SMB marketing and technology stack is that sellers who only go to market with a single

Today Local Search Association (LSA) and LSA member Vendasta are releasing a new, free report titled, “SMB Advertiser Churn: New Data for an Old Industry

Based on new data from Vendasta, there is a correlation between product pricing and SMB advertiser churn. Companies offering digital products below $100 per month had average

From news and commentary to stats and studies, we cover a variety of topics here on LSA Insider. Based on article views, shares and comments,

As Greg Sterling pointed out on the LSA Insider blog earlier this year, customer churn remains a “persistent and widespread problem” for local search agencies,

Earlier this year BrightLocal published results of the 2014 BrightLocal SMB Internet Marketing Survey. One of the key takeaways from the study, written about by