Daily News: Mobile Ready or Not, Beacon Use Growing, Spending Shifts to Location-Targeted Ads
Here is today’s roundup of news related to location-based marketing, advertising, media, technology, local commerce and more. Mobile: Ready – Or Not? (Free Report) (January 25, 2016) LSA Insider: “This new, free report explores the state of mobile-readiness in the small business market across the US and what’s at stake if businesses fail to adapt […]
ViXR Uses Augmented Reality to Enhance SMB Apps
According to Nexref Technologies, the augmented reality space is on fire and projected to be a $90 Billion industry within the next 5 years. ViXR is the company’s augmented reality product suite which includes image recognition and a 2D marker. We caught up with Gary Haymann, managing partner at Nexref Technologies, to learn more: What […]
Mobile: Ready – Or Not? (Free Report)
Today Local Search Association (LSA) and BuzzBoard are releasing a new, free report titled, “Mobile: Ready – or Not?” The report explores the state of mobile-readiness in the small business market across the US and what’s at stake if businesses fail to adapt to the fast-changing consumer behavior. It also makes tactical and practical recommendations for […]