Webinar: Enhanced Content – The Local Search Data Gap

Please join the Local Search Association (LSA), Go Local Interactive and Infogroup for an exclusive webinar presentation next Thursday, September 24 from 2:00 pm – 3:00 pm ET.

Local business listings are seen by millions of consumers every day across search engines, mobile applications, and navigation systems. Yet critical information such as hours of operation and business descriptions are missing from a majority local listings. This gap between what consumers are seeking and what they are finding online has become the local search data gap. It exists because many businesses do not understand the value or process for providing enhanced content through their local listings.

Join the local listing experts from Go Local and Infogroup as they identify what local listing information is failing to reach consumers searching online and why enhanced content should be a part of your local search strategy.

You will learn:

  • What types of listing data is failing to reach consumers that are searching online
  • How industries stack up against one another when it comes to local listings management
  • How agencies and brands can begin to close the local search data gap by providing enhanced content to users

Spots are limited so reserve your seat today!

Share Article...

Follow Us...

Stay ahead of the curve and get the latest on Local straight to your inbox.

By submitting this form, you agree to receive communications from Localogy. You can unsubscribe at any time.

2 Responses

  1. Hi Joe,

    Why, oh why, is it not possible to subscribe to the LSA blog via email?? I’ll bet that a huge amount of your readers either have no idea what an RSS feed is and/or don’t want to use one, preferring instead to get the content they want via email.

    Signed,

    A UX freak who actually enjoys your blog and would like to subscribe. But not by RSS feed.

Leave a Reply

Related Resources

Universal Ads Expands the SMB Advertising Pie

Universal Ads Expands the SMB Advertising Pie

One of the biggest opportunities in SMB marketing today is the ongoing democratization of video advertising. Generative video models bring production costs down to almost zero, while expanding CTV inventory and programmatic placement make supply abundant and more SMB friendly (read: affordable).

Are AI Trust Issues Going Away? WordPress.com Says No

Are AI’s Trust Issues Going Away? WordPress.com Says No

AI’s biggest barrier today isn’t necessarily technical. The technology is still plagued by consumer trust issues. This stems from several objections, including the AI’s reliability and its association with job losses, not to mention all the dystopian fears. A new report from WordPress.com quantifies the issue. 

Conversational Intent: The Secret Weapon for ChatGPT Ads?

Conversational Intent: The Secret Weapon for ChatGPT Ads?

Ads in ChatGPT are starting to look better. After a splashy entrance, immediate backlash, and handwringing from advertisers over limited options, OpenAI’s move into advertising has turned around. Signs are starting to show some favorable performance as OpenAI figures it out… as we predicted.