IVR Technology Group is a call-based marketing automation solution provider. The company helps businesses track marketing leads from all advertising channels and provide a omni-channel attribution model. As a full-scale telephony platform, IVR Technology Group’s suite of business intelligence tools enable local businesses to reach out to customers and prospects on a large scale in order to keep them informed and engaged.
To learn more, we caught up with Todd Reed, SVP business and partnership development at IVR Tech:
What local problem(s) does IVR Tech solve? How?
We provide a full suite of call-based marketing automation tools that help local businesses track and analyze advertising in order to attribute exact leads and/or revenue to specific marketing initiatives.
We work with clients to customize our solutions to meet exact needs. All of our solutions can be white-labeled or co-branded to provide a unified feel across all channels. We’ll also work to tailor reporting and dashboard tools to appeal to sales teams. We believe customization is truly the key to success when it comes to call tracking, customer outreach and lead generation.
We have over two decades of experiencing in customizing call tracking solutions. We’ve worked with local businesses across the nation so we can truly say we’re able to form our call tracking solution to fit any business in any industry.
IVR Tech takes call tracking one step further, too. Our automation tools complement our call tracking services by allowing the creation and delivery of personalized interactive voice response (IVR) solutions that resonate with customers no matter what channel is utilized.
We help clients communicate with prospects through a robust broadcast messaging system that’s capable of sending an unlimited number of messages via voice, text and web. We also provide secure payment solutions that enable client customers to make payments over the phone, online or with a text message.
What makes IVR Tech innovative?
At IVR Tech, we believe time is valuable. Whether a local business or Fortune 500 company, our primary focus is to give clients more time in the day. We’ll manage marketing, lead generation and revenue attribution efforts so clients can focus on growing business.
Furthermore, we create a strategic go-to-market plan that takes advantage of all the outreach channels that make sense for a business. We’ll also capture consumer feedback to make sure our client’s efforts are successful. Our tools help focus outreach initiatives and measure all efforts in one place. This can be done no matter where customers come from: phone, web, or text.
Most notably is our point-of-sale (POS) integration. This integration allows us to deliver real-time caller intelligence to any local business. Local store owners now have the ability to know where their phone calls are coming from each time the phone rings, in real time. Until now, this technology was only available to large businesses with large contact centers or marketing departments.
How does IVR Tech make the local space better for advertisers and/or consumers?
We’ll give local businesses the tools needed to execute a strategic marketing plan that generates more leads and earns more money. Our call-based marketing automation tools increase productivity, reduce operating costs and shorten collection cycles.
We also facilitate customer communication and outreach with nResponse, a mass messaging system. nResponse allows for the distribution of promotions, appointment reminders, important announcements and even payment reminders both instantly and affordably.
iPay, our secure pay by phone solution, provides an easy, professional and friendly way to collect payments by phone, online or by text message. When used in conjunction with nResponse, iPay is a powerful tool for businesses whose customers consistently make late payments.
We believe all these tools provide local businesses with a wider pool of resources that not only help with marketing, but also provides the ability to tie them to the operation and finance side of a business.
What is next in local?
Local businesses need to tap into a major trend that is sweeping the nation – the trend of convenience. At IVR, we help by enabling communication with customers according to preference. Whether a lead prefers to be contacted via phone call, text message or e-mail, we can help customize an outreach solution that is affordable and, more importantly, effective.
Likewise, we give businesses the tools needed to make life convenient for their customers, too. For example, iPay, our secure pay by phone solution allows customers to make one phone call, receive their balance and account info and make a payment all on one channel. They can pay from anywhere, at any time. These kinds of tools help earn trust, loyalty and repeat business.
Customization is also very important for local businesses. Our one-on-one consulting service addresses this area. We take the time to listen, explore and design a unique plan that will work for a particular client.
To learn more check out the video below, or contact IVR Technology Group directly at 1-800-809-5043.
