What is ChatGPT and Why Should We Care?

ChatGPT

If you are anything like me, you will often start to hate that thing that everyone is talking about. Just because. Before giving it a chance. Enter ChatGPT. Barely knowing what it was, I defaulted to hating it. So to avoid falling once again into that lazy trap of hating the thing everyone else is […]

Is Instagram the King of Social Commerce?

Data has come to light that validates Instagram’s strengths as a shopping channel. Specifically, Meta reports that more than 1 billion Instagram users actively engage with businesses. We examine strategic implications.