Birdeye Makes Payments Part of the Customer Journey
Customer experience platform Birdeye filled an important gap in its offering by launching Birdeye Payments. This is a new touchless payments platform, powered by Stripe, that lands squarely in the company President Dave Lehman is calling “game-changing.” The key value proposition Bireye is touting with its new payments product is not so much the contactless […]
Will the Creator Economy Empower SMBs?
The creator economy is comprised of the Etsy artists and cooking shows of the world – usually involving an online persona or micro-brand that distributes goods or knowledge online. We examine the latest innovation driving the sector.
Four Trends Marketers Can Expect in Their Stockings This Year
After going through one of the most unprecedented holiday seasons on record in 2020, consumers are ready to get back to family gatherings, in-store shopping, and some good old fashion holiday fun. While this season will certainly drive an increase in holiday-related activities and spending, brands, including toy manufacturers such as Mattel and Funko, have […]