Daily News: Voice Assistant Adoption, AI & The Customer Journey, Smarter Social Ad Buying
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. LSA Forecast19: Is the SMB World Moving from SaaS to SaaT? (June 11, 2019) LSA Insider: “The Local Search Association presented its 2019 forecast for the small business software industry at this week’s LOCALOGY […]
H&R Block Jumps into SaaS with Wave Financial Acquisition
The convergence of traditional and cloud account continued today with H&R Block’s C$537 million ($US405 million) acquisition of Wave, a Toronto-based SMB-focused cloud accounting software company with an estimated 400,000 customers and annual revenues of C$50 million ($US38 million). At last week’s LOCALOGY:ENGAGE conference in Washington DC, a panel of investment bankers and strategic buyers noted […]
LSA Forecast19: Is the SMB World Moving from SaaS to SaaT?
The Local Search Association presented its 2019 forecast for the small business software industry at this week’s LOCALOGY ENGAGE: SaaS/SMB conference that suggests the future will be less about software as a service (SaaS) and more about software as a transaction (SaaT). We took the position that small businesses will increasingly prefer to pay for […]