Daily News: Review Markup Penalties, Brands & Location Targeting, Amazon’s Hourly Bidding Algorithm

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Do You Know How to Avoid a Review Markup Penalty? (March 21, 2019) LSA Insider: “As marketers, we were familiar with the stars local businesses could get on their Google My Business listings from […]
Do You Know How to Avoid a Review Markup Penalty?

Just about every local business wants those review stars. As marketers, we were familiar with the stars local businesses could get on their Google My Business listings from customer reviews, but everyone about fell out of their chair when Google introduced stars for organic results. I’m talking about review rich snippets. And if you’re a […]