Daily News: DexYP Syndicates SMB Listings to Alexa, Privacy & Smart Speaker Users, Customer Loyalty
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. DexYP the First Local Publisher to Syndicate SMB Listings to Alexa (August 22, 2018) LSA Insider: “It’s not clear how much small business (SMB) awareness or grass roots demand there is for listings and […]
Study: 56% of Consumers Shop Equally Online and Offline
The popularity of omnichannel shopping is now the norm. Smartphones and other connected devices have led to increasingly more options when it comes to conducting purchase research. And, depending on their needs at the time of purchase, consumers use whichever channel makes the most sense for them, whether it’s online or offline. A recent study […]