Daily News: Google’s New Retail Partners, Voice-Powered Purchases, Refining People-Based Marketing
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. How Multi-Location Brands Can Optimize Websites for Voice Search Results (March 19, 2018) LSA Insider: “While the iron is still heating up, multi-location brands need to start thinking about how they’ll connect with smart […]
How Multi-Location Brands Can Optimize Websites for Voice Search Results
When it comes to media adoption, consumers are a little like speedboats — adapting quickly to the changing currents, ready to go in a different direction and try new paths. Brands, on the other hand, can be more like tanker ships – changing directions slowly, hesitant to change faster than a few degrees at a time. […]