Daily News: Local Search Truths & Trends, Online Bookings Grew 30% MoM, New Instagram Business Profiles
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Local Search Marketing Truths and Trends You Need to Know (May 5, 2016) LSA Insider: “Today’s consumers are “search-a-holics,” but their search behaviors aren’t one-size-fits-all.” For Social Media Marketers, Facebook Produces the Best ROI […]
Local Search Marketing Truths and Trends You Need to Know
Today’s consumers are “search-a-holics,” but their search behaviors aren’t one-size-fits-all. According to a research study conducted by IDC, thirty-six percent of local searchers start their journey on a search engine while more than fifty percent begin elsewhere online (customer reviews, online directories, etc.). But regardless of where they start, it goes without saying that people […]