Daily News: Importance of “Relevant” Citations, Millennials Prefer Text over Talk, Google Testing New Local Box

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: Industry Relevance Most Important for Local SEO Citations (April 27, 2016) LSA Insider: “Search engines look to be putting much more local SEO importance on industry specific content and websites.” Millennial texting bias […]
Study: Industry Relevance Most Important for Local SEO Citations

Search engines continue to change the rules when it comes to local SEO, resulting in best practices that become less important practices and sometimes even obsolete. SEO is very much a “point-in-time” component of the local marketing space, and today, there appears to have been a clear shift as it relates to how search engines […]