Daily News: Google’s Primer App, eMarketer’s 2016 Predictions, Yahoo Search App Update for iPhone
Here is today’s roundup of news related to location-based marketing, advertising, media, technology, local commerce and more: Does Google’s Primer App Have SMB Relevance? (December 14, 2015) LSA Insider: “The SMB application remains a question mark for the mini-marketing lessons found in Google’s Primer app.” Trends for 2016: Six Predictions for What Will Happen (December […]
Does Google’s Primer App Have SMB Relevance?
In October last year Google released an app called Primer which was developed as a tool for startups, particularly Google’s ad-tech products, to learn the fundamentals of marketing through mini-marketing lessons. Primer released some updates about a week ago and it appears that the strategy for the tool has evolved to include a broader target audience. […]