Daily News: Windows 10 Success Boosts Bing Usage, Adelphic Adds xAd Data, Webmasters Predicting Google Algo Update

Here is today’s roundup of news related to location-based marketing, advertising, media, technology, sales, local commerce and more: Milestone: Bing Now Profitable As Windows 10 Success Boosts Usage (October 23, 2015) Search Engine Land: “Search ad revenue contributed more than $1 billion to Microsoft’s last quarter.” Adelphic Adds xAd’s Location Data To Its Mobile Real-Time […]

Why Location-Based Data Consistency Matters for Your Business

There is a conversation happening around your location, and it’s essential that you’re a part of it. 60 percent of your customers are utilizing their mobile devices to get in touch with others about your brand through applications, GPS and review searching. This dialogue revolves around something your business is producing, and it’s known as […]