Daily News: Bad Mobile Sites Lose Customers, Amazon vs. Buying from Brands Direct, Search Spend Up & CPCs Down
Here is today’s roundup of news related to location-based marketing, advertising, media, technology, sales, local commerce and more: Study: 45% of Consumers Snub Businesses with Poor Mobile Website (October 20, 2015) LSA Insider: “If a mobile website offers a poor user experience, 39% of consumers will look for a competitor and 6% will completely refuse […]
Study: 45% of Consumers Snub Businesses with Poor Mobile Website
Google is boosting the rank of mobile-friendly sites, more local searches take place on mobile devices than desktops, mobile has become a critical tool on the path to purchase, and mobile usage has been linked to consumers that are ready to buy. Article after article and study upon study identify the power of the mobile […]