Daily News: 2015 Local Search Ranking Factors, Average Net Promoter Score of SMB Marketing Vendors

Here is today’s roundup of news related to location-based marketing, advertising, media, technology, sales, local commerce and more: Announcing the 2015 Local Search Ranking Factors Results (September 24, 2015) Moz: “As we head into the thick of fall conference season, I’m happy to announce that the results of the 2015 Local Search Ranking Factors Survey […]
Study: Average Net Promoter Score for SMB Marketing Space Is 6

Word of mouth, both online and offline, fuels consumer buying and is by far the most trusted “marketing channel.” That’s equally true for small business (SMB) owners. Yet, according to an Alignable study, SMB marketing vendors are generally receiving poor word of mouth. The average Net Promoter Score (NPS) for the 25 vendors examined in […]