Local SEO Tracking – How to Measure Campaign Success
When it comes to local SEO tracking — or SEO tracking in general — precision is difficult. However, it’s definitely possible to find out what’s
Mark Sullivan
February 13, 2017
Mark Sullivan
Mark Sullivan is Director of Partnerships for CallRail. He is passionate about arming small business owners and agencies with the right tools to create exceptional sales success in an extremely tough and often fragmented online environment.
What’s the Most Used Smartphone App? (Hint: You’re Probably Overlooking it)
Mobile app usage increased by 58 percent in 2015, a recent Flurry study found. App categories that saw the biggest growth included Personalization, News and
Mark Sullivan
May 3, 2016
Call Tracking & Local SEO: Top 5 Tips to Maintain NAP Consistency
Earlier this month, CallRail and LSA presented a webinar entitled, “Calls, Local SEO & Mobile Search: What You Need to Know in 2016.” It discussed
Mark Sullivan
January 29, 2016
5 Local SEO Metrics to Get Right in 2016
The noise to signal ratio around local SEO metrics can become so loud at times that it overwhelms local marketers who begin feeling like they
Mark Sullivan
December 10, 2015
Deep Linking Advances Mobile Web & Mobile App Interplay
These days, the ultimate challenge to Google’s online dominance is the mobile app ecosystem, where information is siloed and unindexable. With mobile search now eclipsing
Mark Sullivan
August 10, 2015