Vistar Media Introduces Programmatic Guaranteed to Expand Options for OOH Advertisers
Vistar Media, a provider of global technology solutions for out-of-home (OOH) advertising and part of T-Mobile Advertising Solutions, recently launched a new feature called Programmatic Guaranteed (PG). This offering is designed to give both advertisers and media owners increased predictability and efficiency when planning and executing OOH campaigns. Programmatic Guaranteed allows advertisers to secure delivery […]