TWiL Episode 89: Lessons in Reaching $100M ARR

“Search and social are converging. Generative AI experiences bring that search experience across different channels together.”

In this episode of This Week in Local, SOCI’s Monica Ho brings us into the world of local marketing and the rapidly evolving ways that multi-location enterprises can manage their digital presence.

Monica shares insights into reaching a significant milestone – achieving $100 million in ARR – and the critical role that an integrated and cross-functional platform played in achieving that end.

We explore the challenges of tech bloat, the convergence of digital channels, and how AI is revolutionizing local marketing by offering hyper-localized content and intelligent automation.

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