Should Meta Be Sweating Amazon’s Local Ads Initiative?
We’ve written pretty extensively about Amazon’s growing ad business, which now generates roughly $31 billion a year in revenue for the eCommerce giant. That’s a small piece of the total Amazon pie. And it’s a far cry from Facebook’s $115 billion in annual advertising revenue. For now, at least. Amazon’s success with ads has certainly […]
Twitter Gets More SMB-Friendly with Location Spotlight
Twitter’s new Location Spotlight lets SMBs add listings-like content to their Twitter profiles, including location, contact info, and hours of operation. We examine the details and dynamics.