Houzz Augments Home Renovation
Home renovation & design company Houzz today launched a new AR feature that will let home-service pros visualize finished projects in the very spaces they’ll occupy. We examine the strategic drivers and implications for the home services vertical.
Reputation’s Transition from Competitive ‘Reporting’ to ‘Intelligence’
Reputation announced a new product today that will take competitive understanding to a new level. Competitive Intelligence allows a brand to move from knowing that its location in Queens has an average rating of 4.6 and its competitor across the street has an average rating of 4.8 to understanding why the two scores are different. […]