GroundTruth Meets the Moment with In-Stock Local Ads
GroundTruth today launched a new ad format that helps brands and retailers counterbalance negative revenue impact from out-of-stock items. We examine the drivers and dynamics.
The Show Must Go On: Insights in Entertainment Inform Businesses for 2022
With 2021 winding down, consumers aren’t just back in business: they’re ready to rock. Even with mask mandates still in effect for much of the U.S., location data shows that people are once again on the move. Indeed, foot traffic is on the rise, and we’re seeing an uptick in visits to various entertainment venues. […]